Why Naim ?
Every Naim product is conceived, designed, and engineered entirely in service of the sound, revealing a pure experience of music that is as close as possible to its original source.
We believe that the exploration of sound is an adventure that rewards you with a clarity and connection that becomes more powerful the deeper you travel within it. Which is why, every element within our systems is crafted to create a silence around the sound, reducing any interference between you and the music. We achieve this through tireless attention to four fundamentals in our engineering:
1. Space
We give each of the critical components their own environment, omitting outside or ‘toxic’ interference, which means no compromise on the purity of sound.
2. Circuitry
We minimise any interplay between the internal levels, so that you can simultaneously enjoy both the quiet and the loud, as originally intended.
3. Purposeful materiality
We use materials that excel in performance, not just appearance. Our founder, Julian Vereker, realised the benefits of using aluminium to protect our electronic components from magnetic fields, temperature fluctuations, and unwanted vibrations.
4. Technology
We constantly strive for new and innovative ways to achieve our goals, integrating sophisticated electronic design and software development, with mechanical engineering and acoustics to deliver a truly advanced sonic experience.
The Voice of Naim
By managing the relationship between these four pillars of engineering we enable our listeners to hear every single note in equal measure and transcend from audio sound to musical performance. We call this unique and emotive transmission the ‘Voice of Naim’; it’s our signature, our calling card.
NAIM AUDIO STORY
Our story begins with one man’s passion for music and weaves its way through five decades and a raft of iconic product launches to the present day.
INNOVATION & KNOW-HOW
It takes infinite curiosity to be a Naim Audio engineer. To define, test and redefine each component and material in every product we design, ignoring trends, to find new and better ways to achieve state-of-the-art performance.
THE NAIM AUDIO WAY
Since our creation in 1973, we've managed to stay ahead of the trends and rely above all on our idea of what makes the best music system in a listening room. In this way, we have always respected our convictions while offering a unique range of products.
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